The Content Library is built for flexibility. It allows users to create up to 10 individual generations in a workflow using a single, unified brief or multiple briefs.

This article will highlight a few basic functions of the Content Library but will not exhaustively cover every template. The Content Library will change and grow in terms of available templates and features regularly.

From the Jacquard homepage, you can navigate to the Content Library by clicking Content Library in the horizontal navigation bar at the top of the window.

Then, you can click + Create to enter the generation workflow.

Or directly from the Jacquard homepage, you can click + Create in the upper-left corner or Create New Content in the Recent Content section to navigate directly to the generation workflow.

As mentioned previously, the generation workflow is designed for flexibility and there are hundreds of unique combinations you can use with the available templates. We'll go over just a few of the basic applications of this workflow here.

You will always need to begin by giving your workflow a unique name. You'll find the Name of workflow field in the column on the right. Generally speaking in this view, you'll be doing the majority of your work in this column.

In the template window to the left, you'll find all of the templates available to add to your workflow. Some options are only available as Content templates, while others are available as Optimise or Personalise templates as well.

You can sort through the templates using the filters at the top of the window or by typing the name of the template you want in the Find template search bar.

To add a template, hover over the template you want to add and click the plus (+) icon. You'll then see your template appear in the workflow column on the right. You can add up to 10 templates to a workflow. Those templates can be the same type of content or different types of content.

To add multiples of the same type of content, simply click the plus (+) icon again.

To remove a template, click the minus (-) icon in the template's rectangle in the template window or click the X in the template's node in the workflow column.

With your basic Content templates selected, you will assign a Brand Voice to each. You can have all of your Content templates use the same Brand Voice, or you can assign different Brand Voices to each using the dropdown menu in each template's node in the workflow column.

To add, remove, or change Brand Voices, see our Brand Voice documentation.

When you're ready to move on, click Next.

You'll now find yourself in the Generate step. You can continue by configuring a Universal Brief that will apply to all of your selected templates.

Tell Jacquard what your content is about in the Describe your content textbox. You can enter this information in the form of complete sentences or bullet points.

If you'd like to brief each template separately, simply uncheck the Apply brief to all templates box. This will cause the Universal Brief node to vanish and you'll then click into each template node to access configure that node's individual brief.

When you're ready to continue, click Generate brief.

Jacquard will then work to turn your content description into a clear, concise brief.

If you're unhappy with the brief Jacquard generated, simply click back into the Describe your content box and make changes to your description. You'll then have the option to Refresh brief with the changes you made or Revert to your previous description.

From the brief Jacquard generates, it will identify a variety of topics your content includes. You have a few options for tweaking your topics.

You can remove any identified topics using the X next to each topic node.

You can further adjust information within certain topics by hovering over the topic node and clicking the gear icon. Then, simply make your changes using the text boxes and radio buttons that appear.

You can also choose up to two topics as Focus Themes. Focus Themes tell Jacquard to increase message specificity around those selected topics. This does not guarantee every variant generated will include information about that specific topic, nor does it guarantee all other topics will be excluded.

To include a topic as a Focus Theme, check Allow Focus Themes.

Then, drag the topic you wish to include as a Focus Theme into the box that appears.

When you're ready to generate your content variants, click Generate.

Jacquard will go to work generating your variants based on your brief. Once a complete set of variants is ready for your first template, Jacquard will allow you to begin working with your variants even as the other templates you've selected continue to generate in the background.

Jacquard has a number of tools at your disposal for working with the generated variants.

If you really like a variant in particular and want Jacquard to create more content like that one, click on the More like this button on the right. It's the one shaped like a pen.

Conversely, if you don't like a variant and you want Jacquard to try generating a brand new piece of content, click on the Refresh button on the right.

If you want to edit the variant rather than regenerate, click on the text of the variant and you'll have the ability to manipulate the variant in a standard text box. When you're finished making your changes, click outside of the text box to commit your changes.

To remove a variant entirely without regenerating, click on the meatballs menu on the right and then click Delete.

You'll also notice in the meatballs menu you have the ability to copy the individual variant by clicking Copy to clipboard.

If none of the variants are what you were hoping for and you want to regenerate all of them, click Expand in the Brief box at the top of the screen.

You'll then have access to all of the tools you had during the Universal Brief creation.

Make your changes and follow the prompts to Regenerate your brief, Regenerate copy or both. Any changes you make here will only impact the template you're working in currently.

If you're mid-tweak on any part of your content brief and you change your mind about regenerating, click Revert to put everything back the way it was.

You can toggle between your templates at any time (or toggle back to the Universal Brief if you're using it for this workflow) by clicking on the related node in the workflow on the left.

If you have an integration connected to your CEP or ESP and wish to push the variants you've selected into your platform, proceed to the next step. If not, feel free to just use the Copy to clipboard button next to each of the variants you chose to copy your variants into your CEP or ESP.

When you're happy with one of the variants, simply click the radio button by the variant you'd like to choose and then click Approve in the bottom-right corner.

If you've selected multiple templates, you'll be taken automatically to the next set of variants.

When all of your templates are approved, you'll be taken to the Launch screen.

On the Launch screen, simply confirm your variant is as you expect and then give your asset a name. What you name your asset here is what the content block created in your CEP will be named.

Then, click Connect when you're ready to push the asset into your CEP.

If you'd like to make any changes to your content before clicking Connect, click on the Generate step at the top of the screen to return to the editor.

Before or after pushing your content to your CEP, you can toggle between your content in the Launch step by clicking the nodes on the left.