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Bloomreach - Open Tracking Scenario
Bloomreach - Open Tracking Scenario

Never forget the open pixel again

Updated over a week ago

Set up this simple Scenario to ensure all your open data is shared with Jacquard without the need to add a tracking pixel.

Remember, this bit of setup is optional. If you do set this up, you no longer need to add open tracking pixels to you Jacquard emails. But if you'd rather stick with open tracking pixels instead of setting up this Scenario, that's okay, too.

Create a new integration

On the left side of your screen in Bloomreach, hover over Data & Assets and then click Integrations.

Click Add new integration.

Now, choose Webhook preset integration.

Give the integration a name. We called ours Phrasee Open Tracking. Then, paste the URL found below into the Endpoint URL setting.

https://mail-tracking.phrasee.co/live/open?variant_id={{event.c_phrasee_variant_id}}&campaign_id={{event.c_phrasee_campaign_id}}&batch_id={{event.c_phrasee_batch_id}}&send_id={{event.c_phrasee_send_id}}

Set the Consent category as your business rules dictate. Once the integration is all configured, click Save changes.

Create a scenario

You can now create a Scenario to send open data to Jacquard based on the Phrasee Project ID.

Your Jacquard Customer Success representative can provide you with your Phrasee Project ID, or you can look it up yourself in the Experiment Details panel of an associated experiment.

Start a new Scenario. Give it a name and add the On event activity to the canvas. Add the Other activity to add the webhook you just created to the scenario.

Check to ensure the Settings configuration includes the appropriate Jacquard variables.

Then, join the two activities together.

Configure the On event activity to only send the open data of campaigns that include your Phrasee Project ID as shown below:

Once this is all configured, you can start the Scenario.

Now, all your Jacquard experiment opens for the specified project will be sent back to Jacquard.

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