---
title: "Email Prep"
slug: "sfmc-triggered-email-prep"
updated: 2025-07-23T20:16:05Z
published: 2025-07-23T20:16:05Z
canonical: "support.jacquard.com/sfmc-triggered-email-prep"
---

> ## Documentation Index
> Fetch the complete documentation index at: https://support.jacquard.com/llms.txt
> Use this file to discover all available pages before exploring further.

# Email Prep

> [!CAUTION]
> Before setting up a Dynamic Optimisation experiment, please be sure to review our [Known Issues](https://support.jacquard.com/en/articles/6848830-sfmc-dynamic-optimization-known-issues) article.

It's easy to begin your triggered message optimisation with a simple drag and drop.

In Content Builder, navigate to the email associated with your experiment and enter edit mode.

In the left sidebar, click the **Content** tab.

[![](https://downloads.intercomcdn.com/i/o/324831352/c7573c5c66b6cf9692c98968/Screen+Shot+2021-04-15+at+1.00.27+PM.png?expires=1749657600&signature=ad467d7190acc3d3545d6c6fa566f6712656614e2f82d9e66faf001e48534187&req=dyIjHsp%2FnoRdFb4f3HP0gHutIiT2QK0ainug8zj6MS0ztMNq4jtR2dMEUR5p%0AREA1xoHDSja0TguhHg%3D%3D%0A)](https://downloads.intercomcdn.com/i/o/324831352/c7573c5c66b6cf9692c98968/Screen+Shot+2021-04-15+at+1.00.27+PM.png?expires=1749657600&signature=ad467d7190acc3d3545d6c6fa566f6712656614e2f82d9e66faf001e48534187&req=dyIjHsp%2FnoRdFb4f3HP0gHutIiT2QK0ainug8zj6MS0ztMNq4jtR2dMEUR5p%0AREA1xoHDSja0TguhHg%3D%3D%0A)

Click **Folders** and then locate the folder under **PhraseeData** named after the experiment you created in the Jacquard platform. Click on that folder.

[![](https://downloads.intercomcdn.com/i/o/324832544/9e9bdfa19f4d772465587e7c/Screen+Shot+2021-04-15+at+1.02.17+PM.png?expires=1749657600&signature=de866867786f2ac2e87e69edf14c2521e9fe55539b42d16a9f58afb44fcd60b5&req=dyIjHsp8mIVbFb4f3HP0gPSYbV49H4UwrpsF%2Bb2IQxniyJGKdX3aBM0fJ%2Flj%0ATqvxaVFeCMtMdm3yZQ%3D%3D%0A)](https://downloads.intercomcdn.com/i/o/324832544/9e9bdfa19f4d772465587e7c/Screen+Shot+2021-04-15+at+1.02.17+PM.png?expires=1749657600&signature=de866867786f2ac2e87e69edf14c2521e9fe55539b42d16a9f58afb44fcd60b5&req=dyIjHsp8mIVbFb4f3HP0gPSYbV49H4UwrpsF%2Bb2IQxniyJGKdX3aBM0fJ%2Flj%0ATqvxaVFeCMtMdm3yZQ%3D%3D%0A)

Click and drag the **code snippet content block** you see into the **footer area** of your email.

[![](https://downloads.intercomcdn.com/i/o/324834086/4541700650c7c8c6047e6719/Screen+Shot+2021-04-15+at+1.05.20+PM.png?expires=1749657600&signature=720d3dd1a47b1e9bc343c91a81fd69f92d173019faf2e235d760ec175c0bc798&req=dyIjHsp6nYlZFb4f3HP0gDR3NV%2FySUnf2UqkY3EUVItoTviVE98XnOV1jC56%0AF%2BSR911790iFInWP1g%3D%3D%0A)](https://downloads.intercomcdn.com/i/o/324834086/4541700650c7c8c6047e6719/Screen+Shot+2021-04-15+at+1.05.20+PM.png?expires=1749657600&signature=720d3dd1a47b1e9bc343c91a81fd69f92d173019faf2e235d760ec175c0bc798&req=dyIjHsp6nYlZFb4f3HP0gDR3NV%2FySUnf2UqkY3EUVItoTviVE98XnOV1jC56%0AF%2BSR911790iFInWP1g%3D%3D%0A)

With your code snippet in place, paste the following AMPscript variable in your **Subject** field and then click **Done**:

```plaintext
%%=TreatAsContent(@phraseeVariantText)=%%
```

This string works with the code snippet you just added to dynamically display your variants. **Save** your email.

Your email is now ready for triggered message Dynamic Optimisation. Just place it in an automation or journey as you normally would and our technology will take care of everything else in the background.